Chainlove.com is a new site launched by the folks at Backcountry.com, along the lines of SteepAndCheap.com … one item at a time, at an incredible price, until the item is sold out.

I’ve already been hooked for about $40.00 on a Limar 911 helmet. Limar and Rudy Project seem to be the helmets that fit my head the best, so whenever I can score a deal on one or the other, I jump.

I can see how this site is going to be addictive. But why do I keep hearing Depeche Mode in my head everytime I go to the site?

JOHNNY CASH - PERSONAL JESUS

Your own, personal, Jesus
someone to hear your prayers,
someone who cares

Your own, personal, Jesus
someone to hear your prayers,
someone who’s there

Feeling unknown
and you’re all alone,
flesh and bone,
by the telephone,
lift up the receiver,
i’ll make you a believer

Take second best,
put me to the test,
things on your chest,
you need to confess,
i will deliver,
you know i’m a forgiver

Reach out and touch faith
Reach out and touch faith

Your own, personal, Jesus
someone to hear your prayers,
someone who cares

Your own, personal, Jesus
someone to hear your prayers,
someone to care

Feeling unknown
and you’re all alone,
flesh and bone,
by the telephone,
lift up the receiver,
i’ll make you a believer
i will deliver,
you know i’m a forgiver

Reach out and touch faith
Reach out and touch faith
Reach out and touch faith

Reach out and touch faith