Current Events

InBev to buy Anheuser-Busch for $52B

InBev to buy Anheuser-Busch for $52B –

ST. LOUIS, Missouri (AP) — Belgian brewer InBev has announced it will buy its U.S. rival Anheuser-Busch for $52 billion to create the world’s largest brewer.

The deal would create the world’s largest brewer and put the U.S. beer-maker in the hands of Belgian-based InBev.

The acquisition means control over America’s largest brewer, the No. 2 worldwide, moves overseas. Based in St. Louis, Missouri, Anheuser-Busch has more than 48 percent of American market share with brands that include Bud Light.

InBev confirmed the details of the purchase of Anheuser-Busch early Monday. It first bid for Anheuser-Busch on June 11.

InBev is the world’s second largest beer maker, with brands that include Stella Artois and Becks.

The deal must be approved by shareholders and European and US antitrust regulators. The merger will produce the fourth-largest consumer product company worldwide.

Anheuser-Busch Cos. Inc. did not return messages seeking comment Sunday evening.

The Wall Street Journal said the deal was for $70 a share, a $5 increase over the offer Anheuser-Busch rejected in June.

What did I tell you back in May and in June regarding the proposed InBev acquisition of Anheuser-Busch? I knew that one way or another this deal would happen.

As it turns out, the Busch family’s posturing when they rejected the original offer, and more so through the commercials that have been airing on TV the past few weeks have been more about getting InBev to sweeten the offer … and it worked.

So here’s hoping that everything goes smoothly from here on out, and that some of those fantastic international (especially Belgian) brands that InBev controls get some better distribution in the United States once the deal is completed.

Update (more stories on the InBev / Anheuser-Busch deal):


One Reply to “InBev to buy Anheuser-Busch for $52B

  1. What’s on tap now for Budweiser? CNBC takes you inside America’s 130-year love affair with the King of Beers. Now that InBev has agreed to purchase the iconic American brand, CNBC’s “American Originals: Budweiser” offers a first look at the new reality for Bud. Watch CNBC on Thursday, July 17 at 9p/12a ET to see the side of Budweiser you’ve never seen before… the past the present and the future. Click here for web highlights.

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