An old friend of mine in San Francisco, Cianna Stewart (one of the Sexiest Geeks Alive), is becoming quite a prolific independent filmmaker … her latest project, just going into production, will be a documentary about Zivity.com, a new online social network for connoisseurs of pin-up photography.

Zivity has been garnering a fair amount of attention in the mainstream (ABC, New York Times, and the San Francisco Chronicle) and financial press (Financial Times, Wall Street Journal and Forbes, amongst others) for its business model.

Cianna’s basic treatment of the film is as follows:

Pin-up photographyIt’s Not Porn: Behind the doors of a modern pin-up company

In the world of erotic photography, sexy women are objects whose pictures garner huge profits for other people. A handful of young entrepreneurs have decided to upset this system, putting control into the hands of the models & photographers, challenging who defines “sexy,” and creating a new revenue model for the next wave of the internet. Will they succeed? And what happens when regular women become known as online pin-up stars?

Now if I can just figure out a way to get an invite to the beta.

Cianna is looking for investors to help finance the film; so if you happen to know anyone willing to buy shares, head over to Thumbnail Productions and get in touch. For those that want to support, but can’t afford to the extent of investing, donations will also be accepted, with a thank you to be determined (I’ve suggested a private premiere screening, or a copy on DVD) …