The World is Flat
by Thomas L. Friedman

I’m not sure that anything is as scary as realizing that your job is a commodity; that it can be off-shored at a moment’s notice. In order to survive in the current global world, one needs to add a unique, local quality that cannot be outsourced or off-shored.

A parable quoted in Friedman’s The World is Flat really sums it up:

Every morning in Africa, a gazelle wakes up. It knows that it must outrun the fastest lion or it will be killed.

Every morning in Africa, a lion wakes up. It knows that it must out run the slowest gazelle or it will starve.

It does not matter whether you are a lion or gazelle. When the sun comes up you had better be running.